This feature gives a merchant the ability to deploy 1-to-1 messages in real time, based on guest behaviors occurring at the POS. Your Paytronix contact can setup real-time messaging rules to run and trigger the deployment of a message, based on a guest’s wallet activity. Odds can be added to the rule so that not every person exhibiting the behavior receives the message.
Examples include:
A guest purchases a new menu item that is being tracked by Paytronix. A message can be deployed at the close of check that says “Thanks for purchasing a sandwich a few moments ago. We value your feedback. Please take a moment to click the link below and complete a brief survey about our new sandwiches.”
A guest just completed a purchase that brings him close to receiving a reward.
A guest just completed a transaction that earned him a reward.
A casual-dining guest just completed a transaction but did not wait for the final receipt.
There are several new substitution parameters that can be used for messages that are deployed with these real-time messaging rules.
Below is a list of the real-time messaging substitution parameters and a short description of each:
Parameter Name | Description | Example |
Transaction: POS Messages HTML | List of POS Messages generated during transaction formatted as HTML table rows | <template:insert field=“pos_messages_html” /> |
Transaction: POS Messages Text | List of POS Messages generated during transaction formatted as comma separated text block | <template:insert field=“pos_messages_text” /> |
Transaction: Reward Balances HTML | List of available rewards and expirations in the account formatted as HTML table rows | <template:insert field=“reward_balances_html” /> |
Transaction: Reward Balances Text | List of available rewards in the account formatted as comma separated text block | <template:insert field=“reward_balances_text” /> |
Transaction: Wallet Add Amount | Amount added during transaction to wallet specified by wallet code | <template:insert field=“wallet_add_amount(walletcode)” /> |
Transaction: Wallet Balance | Balance of wallet specified by wallet code | <template:insert field=“wallet_balance(walletcode)” /> |
Transaction: Wallet Change Amount | Amount changed during transaction to wallet specified by wallet code | <template:insert field=“wallet_change_amount(walletcode)” /> |
Transaction: Wallet Label | The regular label of the wallet specified by wallet code | <template:insert field=“wallet_label(walletcode)” /> |
Transaction: Wallet Label (long label) | The long label of the wallet specified by wallet code | <template:insert field=“wallet_label_long(walletcode)” /> |
Transaction: Wallet Label (short label) | The short label of the wallet specified by wallet code | <template:insert field=“wallet_label_short(walletcode)” /> |
Transaction: Wallet Label (tiny label) | The tiny label of the wallet specified by wallet code | <template:insert field=“wallet_label_tiny(walletcode)” /> |
Transaction: Wallet Redeem Amount | Amount redeemed during transaction from wallet specified by wallet code | <template:insert field=“wallet_redeem_amount(walletcode)” /> |
For further assistance, please contact your solutions consultant or customer success manager, or email [email protected].